I co-founded Alternatives in 2000, having previously spent 16 years in senior international marketing roles in Dublin, Barcelona, Brussels and Paris.

During that time, I was privileged to work for such iconic international brands as Kerrygold and Jameson.

Alternatives was developed from a complete start-up to a successful, award-winning marketing talent business, which successfully navigated the recessionary years.

I also believe in taking a fresh look at business models – as we did with Alternatives in 2000. With Alternatives Elect, we have applied this fresh thinking to bring you a global executive search model that is innovative and that delivers leadership results, with a deeply personal touch.

I strongly believe in the power of great talent -particularly great marketing, commercial, customer and leadership talent – that helps drive business.