Principal Consultant, Digital Strategy & Leadership Immersion Programmes
Eamonn is a digital marketing strategist based in Dublin with a passion for digital and for assisting organisations and businesses achieve their online goals through best practice digital strategy, tactics and implementation.
He delivers strategic digital, demand/lead generation, business intelligence and marketing analytics consultancy for a number of enterprise-level organisations across a number of sectors in the UK, Germany & Ireland and is an advisor to a number of tech start-ups on digital marketing / strategy and digital advertising effectiveness and return on investment modelling.
Eamonn also has a strong academic focus having lectured in UCD Smurfit School for the last 3 years, coordinating the MSc in Digital Marketing Practice module and also has delivered specialist lectures to MBA candidates in Trinity Business School. He is also active in the academic research field, currently undertaking a PhD in Trinity Business School in consumer behaviour and digital advertising effectiveness.
As part of a unique offering through Alternatives, Eamonn has designed a Digital Immersion Programme of Workshops for C-Suite executives, aimed at bridging the knowledge and language gap between the executive and functional levels within large organisations.
His core areas of expertise include:
- Digital Marketing Strategy & Implementation
- Search Engine Optimisation / Marketing / Digital Advertising
- Social Media Marketing / Content Strategy
- Marketing Analytics
- User Experience, Conversion Rate Optimisation & Lead Generation Strategy
- Neuromarketing & Consumer Neuroscience
Eamonn can assist organisations in strategy development, implementation planning and delivering strategic insights to ensure they are at the leading edge of developments in the evolving digital field and can help them realise competitive advantage and enhanced revenue generation through digital.